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Good "PR" is not back slapping and blasting
out press releases. It is a management tool to build relationships
with constituencies that matter to your business, organization,
or cause.
The key to good marketing is having the right
message in the first place.
Can you tell someone in 20 seconds what you do
and why you're a better choice than any competitor? If not, how
can you can expect your potential customers, employees, shareholders,
or other key groups to know?
The Albany public relations leader can offer this kind of help!
Problem:
The word isn't getting out about what makes
you special. Important external constituencies --- prospects,
customers, shareholders, donors, government and civic leaders
are getting mixed messages or no message at all.
Solution:
We provide message clarity and effective counsel
on how to use information to establish identity, build relationships
and further your mission with first-rate public relations and
marketing.
Success Story:
In 2007, Mark Grimm managed and hosted
a “Town Hall” style meeting for a Saratoga Springs
client soliciting public input concerning the future of NY racing.
About 130 people participated and nearly a dozen media outlets
came. Breakout groups at 13 tables discussed a series of topics
for more than an hour, each led by a table facilitator. Mark then
hosted a closing session summarizing what the table discussions
produced. The event produced valuable citizen input and positioned
the client as a leader in citizen participation. Not a penny of
paid advertising was spent on the event.
Why Put Of Helping Yourself? Contact
Us Today!
Albany
Public Relations
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